B2B Sales Specialist (Markham)

Our employer is a security system supplier seeking an experienced Senior Business-to-Business Sales Specialist to join their team.

Job Summary
As a B2B Sales Specialist, you will spearhead the promotion and sale of market-leading smart security cameras and solutions to businesses, installers, and integrators. Your responsibilities include identifying new business opportunities, managing inbound leads, utilizing a consultative   approach to address unique security needs, and cultivating lasting relationships with key decision-makers. With a strong focus on results, you will deploy effective B2B sales strategies, oversee a robust sales pipeline, and collaborate closely with internal teams for comprehensive client solutions.

The ideal candidate will boast a proven track record in B2B sales,
coupled with expertise in security camera systems and surveillance technologies. Essential skills for success include excellent communication, negotiation, and presentation abilities, along with a demonstrated capacity to exceed sales targets and stay informed about industry trends.

Duties & Responsibilities:
Lead Generation and Management:

• Proactively identify and pursue new business opportunities, leveraging various channels
  and tools such as Zoominfo to generate leads.
• Develop and maintain a client acquisition strategy, targeting businesses, installers, and
  integrators interested in company security cameras.
• Manage inbound sales leads and respond to their needs in a timely manner.

Client Engagement and Relationship Building:

• Utilize a consultative approach to understand client needs, providing tailored security
  solutions through company products.
• Cultivate and nurture lasting relationships with key decision-makers, becoming the go-to
  resource for their security needs.
• Provide training and product education to clients, ensuring they understand the full
  capabilities and advantages of company security solutions.

Sales Presentation and Proposal Development:

• Conduct compelling sales presentations, showcasing the company's offerings and demonstrating how they address client-specific security challenges.
• Prepare accurate and compelling quotations and proposals, aligning with client
  requirements and budget constraints.
• Skillfully negotiate terms, pricing, and contracts to secure profitable deals while ensuring
  client satisfaction.

Pipeline Management and Reporting:

• Effectively manage the sales pipeline in CRM, ensuring timely follow-ups, accurate
  forecasting, and consistent progress toward sales targets.
• Generate regular sales reports, analyzing performance metrics, and providing insights to
  enhance sales effectiveness.

Collaboration and Internal Communication:

• Work closely with internal teams such as marketing, product development, and technical
  support to deliver comprehensive client solutions.
• Gather and relay client feedback to internal teams for continuous product improvement
  and development.

Market Intelligence and Representation:

• Stay informed about industry trends, competitor activities, and emerging market needs to
  adjust sales strategies accordingly.
• Represent the company at industry events, conferences, and trade shows to network, generate leads, and stay updated on market developments.

Documentation and Compliance:

• Maintain accurate records of client interactions, transactions, and sales activities for
  reference and reporting.
• Adhere to allocated sales budgets, ensuring profitability while delivering value to clients.
• Stay informed about industry regulations and ensure all sales activities comply with legal
  and ethical standards.

Continuous Learning and Professional Development:

• Engage in ongoing professional development, staying abreast of industry best practices,
  new technologies, and company product updates.
• This sequence is designed to flow logically from lead generation to continuous learning,
  reflecting the various stages of the B2B sales process.

Knowledge, Skills and Abilities (KSAs)

• Strong in MS Office Suite.
• Highly developed relationship building skills over the phone and in-person.
• Excellent verbal and written communication skills.
• Strong time management, follow-up, and organizational skills.
• Networking ability to target key decision makers and build rapport quickly.
• Excellent negotiation and interpersonal skills are essential.
• Technology savvy.
• Excellent problem-solving skills.
• Goal oriented and driven to exceed expectations.
• Self-starter who wants to achieve success.